Search in web contents

October 2013

Canary Island bananas and their spirit of solidarity

Canary Island Bananas is showing its solidarity with the launch of the "Every three-pointer is worth more" initiative (Cada triple vale más), whereby it will donate five kilos of bananas for every three-pointer scored in the games organized by the Association of Basketball Clubs (ACB; Endesa League, Endesa Super Cup, King's Cup), of which the Canary Islands' Association of Banana Producers (ASPROCAN) is the official sponsor and bananas the official food. The bananas will be donated to the Spanish Federation of Food Banks, which will in turn given them charities to be used to feed the disadvantaged.

The general public can also visit the website, www.cadatriplevalemas.com, to participate in the campaign. The director of the Spanish Federation of Food Banks and the head of Marketing and Sponsorship for the Association of Basketball Clubs highlighted the importance in this initiative, which will have a notable impact on society at a time of considerable demand for this type of aid.

<< Back

MORE October 2013

12/11/2013